As a bestselling personal development author and professional keynote speaker I commit to providing dynamic programs for organizations and conferences.  The events will be fun, entertaining, motivational and educational.  The audience will laugh, learn and be inspired.I know the inside secret to amping up morale and creating productivity and profitability and changing corporate energy to become inspirational. One of my best selling books Stop Managing Start Coaching has tips and tools to create success and my talks use key points from this book.  In addition my new book with Ken Blanchard and Stephen Covey hits some of my topic points as well. I have been speaking to audiences of all kinds over twenty years.  My informative stories as well as my unique ability to capture the attention and imagination of my audiences leaves them motivated and inspired to want to succeed. I know that choosing a speaker is an important decision.  My goal is to make the person booking me look good!  I want the audience to THANK THEM for choosing Terri Levine! Weeks before the event: I send a survey to find out exactly specific needs and to learn important facts about members. I customize my presentation to include this information. At the event: The organization will receive 250 FREE books to give to their attendees (a $4,997.50 value). I take the time to meet with whoever books me to discuss any last minute details. I weave humor with real-life stories from my life and business experience to stimulate and challenge the audience. I sign every book after the presentation. I make audiences laugh, cry, think and take action! Here are some links that will assist you: www.TerriLevineSpeaks.com http://terrilevinespeaks.com/media.html Just a few satisfied audiences I have keynoted for: General Electric Tri-State Human Resource Assoc. American Speech-Language-Hearing Assoc. International Coach Federation The Children’s Center DJS (Computers) Garden State Rehab Hospital The Free Agent Path Association of Professional Coaches/Consultants Whole Foods Joe Vitale Super Summit Pennsylvania Health Care Assoc. 

CoachMe

Coaching Interactive

 When you look at www.TerriLevineSpeaks.com you will see many testimonials, video samples, etc. Please call me directly to discuss scheduling me for your gathering.  I really look forward to working with you.

Cell phone is best: 215-527-0634.Terri@TerriLevine.com.

Terri Levine, PhD, MCC
The Guru of Coaching ®
727 Mallard Place
North Wales, PA 19454
Local Telephone: 215-699-4949
Toll-free Telephone: 877-401-6165   

I haven’t used this strategy, but I have read about those who have and who have had some interesting successes!  If you are starting out, this may well be a great way to get free publicity and to spread your name around your community for the cost of a postage stamp!

The idea is you go through your local papers looking for articles/stories on members of your community. Positive stories, mind… you’ll understand why in a minute.When you see mention of somebody doing something like winning an award, getting married, being promoted or anything of a positive nature, cut it out and MAIL it to them.You can find their address in your local white pages or use a search engine online. You can even buy CD-Rom’s which have the name and address details for every person in the US! Then you add a note with the clipping saying something like how you were going through the [Name of Paper here] and noticed mention of their or their child’s name.  Then say how you often miss it when your own name appears in the paper and don’t find out until it’s too late and can no longer get a copy, so you thought you’d send them the article in case they, likewise, may have missed it.  Then congratulate them for whatever it was that was in the paper, and sign it  Add a P.S. mentioning who you are and what you do (so they know you’re not a crank). Maybe mention that if they ever have need of a Coach, to contact you at ….phone number… Perhaps you can offer them a free coaching session.  One marketer suggests including a gift certificate for a free session in with your note and the clipping – that would get my vote, too.

As with all marketing strategies, there are no guarantees this will work, but for the cost of a postage stamp, if it does work, even if only part of the time, you’ll get some amazing free publicity and the possibility of new clients.

Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.

Everyone who knows me also knows I believe 100% in using referrals as a business building tool.  It is the easiest and cheapest form of marketing – other people are doing your marketing for you! There are added benefits to building your business using referral based marketing, apart from the obvious cost savings.  You know yourself, when you ask your friends for advice and they refer you to a certain business or product, you trust their judgment and advice. It’s the same with clients whose own friends referred you to them. You don’t have to prove yourself to these new referrals… you’ve already proven yourself to their friend and in their eyes, you’re already the expert. So, how do you encourage existing clients, and past clients, to refer others to you? Well apart from simply asking them, there are other ways of building referrals – here are some tips: 1.  I include a request for referrals at the bottom of my new client Welcome letters and on the bottom of each invoice – so there is a constant reminder and request for referrals.   2.  Besides always including some small wording about referrals as above, you can do a special mailing in which you specifically ask for referrals from your current and past clients.  You can consider a referral reward system.  For every x number of referrals/clients who sign up, you can give a gift to the “referrer”.  Or for every new client referred to you by another client, you can reward your referrer with an Amazon gift certificate.  People like to receive rewards.  Another great time to ask your client(s) for referrals is when they compliment you and express excitement about some achievement they’ve accomplished thanks to you!  That’s your cue to tell them to let their friends know that if they also need this help, they know where to come! 3.  If you have an office where clients attend, stick up a sign on the wall where clients will see it that says you appreciate their referrals. Make it large enough to read from a distance.  Even if your client has never referred anybody to you, this will put the idea in their head!
4.  Participate in joint referrals with associates whose business activity complements your own.  If you refer YOUR clients to other people’s businesses, there is a better chance that they will reciprocate and refer their clients to your business. You don’t have to stick to businesses that are similar to your own – think about hairdressers, dry cleaners, travel agents, etc.  You can do this with your clients as well. Promote them to people you know and they will be happy to refer people to you. 4.  Leave your brochure and some business cards in a visible place (front desk) of businesses whose clientele might be interested in your services/products.  Offer to do the same for the business where you leave your brochure/cards.  (I also do this with “ad exchanges” – no money changes hands here – my business associates are happy to send out an ad of mine to their newsletter lists in exchange for me sending one of their ads to my list.) 5.  If you don’t have a formal referral reward system set up, do remember to send a special thank you card or small gift to the person who has referred a new client to you.  If you are not appreciative of a referral and don’t show your appreciation, you may not get a second one!   Don’t offer gift certificates to your own services or products – your referrers are more likely to appreciate it if you reward/thank them with other types of small gifts. In the past I have thanked my referrers with individualized gifts to suit them: an acrylic clock, a calculator, and a paperweight.  However, you needn’t spend a fortune on this – your clients will feel just as rewarded with an Amazon gift certificate, movie tickets – or even a box of chocolates!For first referrals, I suggest a gift in the $5-10 price range.  Choose something they can display in their office or home and if you can, inscribe it with something like “Deep thanks, Comprehensive Coaching U” (using your own company name, of course!)When that person refers a second client to me, I follow the same format but this time, I send a slightly more expensive thank you gift – in the $15-20 range.  (Notepad/calculators, emergency car kits, thermos, etc.)Then, for each referral above this, I work in increments of 3.  For each third referral, I bump the gift up.  So, it might be lunch at their favorite restaurant, a weekend getaway, etc.I don’t promote this program to my clients.  I love to “WOW” them with the surprise gifts.  I have found in about 9 months, this program really kicks in and referrals flow in. It is great fun for all, and I happily pay for a gift of dinner to have a new client. 6.  Offer your clients and associates commissions on successful referrals – you can start an affiliate program. When you receive payment from referring other people’s products or services, you don’t mind making the referrals!  You don’t have to do this for every product or service, but you might like to pay a small commission on the first coaching session your new referred client receives.  7.  Consider to do a free teleseminar and encourage your existing clients to attend and bring a friend!  That gives you extra people who will be able to experience you without having been a client themselves, and who will talk about you to others.  Offer them a gift for their attendance – perhaps a free e-book or special report. Give them an e-mail address where they can redeem their gift.   8.  Another great way to build referrals is to do a promotional activity with a nonprofit organization.  Find a charity organization that has a large member base – the types of members who would be most likely to use your services.  You contact them and offer to do a special fund-raising activity.  Maybe you can do a speaking engagement in which you split the profits 50/50 (and you can also sell back of the room products to increase your profit.)  Or you can suggest if they would like to refer you to their members, you can offer their members a special discount and you will pay the organization a percentage of each member’s fee.  Sure, you don’t make great heaps of money doing this, but it does showcase you to a whole new range of people – potential clients – potential referrers!  And it’s cheaper than taking out a full page ad!

Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.

Many coaches are afraid to ask people for money.  They have a deep desire to coach people and typically have some good skills.  I believe they lack self-confidence and are afraid people will say ‘no’.  They either coach for free or at a discount and simply aren’t good at asking people to pay them.

Coaches must learn how to have the confidence and ability to ask people to pay them for the valuable services they provide.  As the owner of a coach training program and a person dedicated to making coaches successful my goal is to teach 1,000 coaches (or more) worldwide this year to easily and effortless ask people to pay them.  I have delivered this message in keynotes and conferences worldwide and plan to carry this message around the world… you deserve to be paid and to be paid you must be willing to ask people to pay you…

Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.

As I met people this week and spoke 4 times at different events I heard this phrase about 20 times… “Terri Levine is The Coaches Coach”.

I guess I have to own this:)

I am the coach who dedicates herself to helping other coaches learn not just coaching skills.  I help people learn how to operate a successful business and how to do the sales and marketing required to be a business success.

I am proud of this and clearly people around the world recognize this is my passion and areas of expertise.

So, yes I AM the Coaches Coach!

 Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.

(730 words)

Ten Ways You Can Become More Valuable to Everyone you Encounter

Be the change you want to see occur in the world around you. We can’t make other people be more considerate, honest, etc., but if everyone were to work on themselves and develop these attributes, our world would be a better place.

1. Don’t be judgmental. Look for and recognize the good in others. We are all capable of “good” and “bad” behaviors and we all have our “good” and “off” days. Being different is not “bad”, it is just “different”. Likewise, forget the concepts of “right” and “wrong”. People are not good or bad or right or wrong; they just are.

2. Respect.  Your rights are NOT the only ones that count. Don’t ignore the other person’s rights. Respect is acknowledging another human being’s dignity and treating them how you wish to be treated yourself. We all came to this earth equal and we’re all checking out as equals. What happens in between is just a series of different life experiences.

3. Be a Good Listener. Do you really listen to other people? How often do you plan what you are going to say next while they are talking, or allow your mind to drift off onto something else instead of concentrating on their every word? Be a good listener. This shows respect and you will comprehend the real message being given to you, avoiding misunderstandings and important information.

4. Be interested - not interesting. People love to talk about themselves, so ask questions and take an interest in what they are telling you. Don’t worry about them hogging the limelight - you can have your turn during the conversation. Count the number of times you use “I” in your conversations. Judging, arguing points, interrupting the conversation, and using “I” a lot are sure signs you need to review your communication skills.

5. Respond from Your Heart. We tend to respond to others using our head, not our heart. We formulate stories about us, defend our ego, or we judge other people or what they have said. If we respond from our heart, we can respond with understanding and a sense of connection. Find something good to say about people and to people. Build people “up” - don’t knock them down.

6. Be truthful. Nothing good ever comes from lies, and there is a difference between being diplomatic and telling an outright lie. Nobody trusts a liar. You don’t have to tell your truth “brutally”, there are gentle and tactful ways of delivering truths and you should think carefully before you speak. But don’t try to be deceitful because it has a habit of coming back to haunt you.

7. Be helpful. When you need a helping hand, don’t you just love the person who comes up and offers that to you? If you want people to be helpful to you, you must be helpful to others. For example: assisting your boss with a special project, or a co-worker who is struggling with a large workload, or an elderly neighbor struggling up the stairs with her arms full. People do remember kindness.

8. Maintain Your Integrity and Your Dignity. People with their integrity intact know where they stand and you know where you stand with them. You will feel better about yourself when you set your standards and stand by them, and you will attract those who respect your standards. Being a doormat is disrespectful to yourself and to the person ‘walking all over you’. It does not allow them to grow and learn to do something for themselves.

9. Go the Extra Mile. Whether you are asked to do something, or you are offering to do something, if that something is worth doing, then it is worth doing well. And while you are at it, what little touches can you offer to improve it? Going the extra mile need not involve a large expense of time, energy or money, but it’s value is often priceless, and one day, it will be reciprocated.

10. Say What You Mean and Mean What You Say. Neither be evasive, nor make promises you can’t keep. If you say you are going to do something, do it. Be reliable. Honor your word. Be flexible when necessary. If you are wishy-washy, people will walk all over you. Being like this does not prove you are valuable - it just means you are a ‘pushover’.

Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.

We are re-doing the website as www.CoachInstitute as you may have noticed with more changes coming in the next few weeks that are really exciting.

During this process I am reviewing things that might make sense to put there.  I found we had over 128 testimonials for the deluxe coaching package!  I read each one and my heart was warmed and I know I am serving others by providing value so they learn coaching skills to coach full or part-time and/or they learn the skills to empower themselves and evolve and grow.

I picked just some off of the first group to share …(pardon me, I am proud!)

Here’s What Other People Are Saying About Terri Levine and Her Deluxe Comprehensive Coaching Kit  “Hello, I just wanted to tell you that I received my program materials and I think they are the best product I’ve ever purchased.  I work with the families of the incarcerated and I have a website www.prisonersoflove.com, and I wrote a book on the topic and really live the life of a very financially poor person in spite of it all.  I got sick about 3 years ago and lost everything I owned.  It is chronic and degenerative and I felt hopeless, even though I was still reaching out to others.  Well, an organization in Virginia has been flying me out to speak to prisoners and they, just this trip, made me a partner and are allowing me to start coaching the inmates this week, and because of the materials I altered for the program and padded with my own niche information, I feel totally at ease doing this!  Now, my next event is to do this for freeworld people for pay and I will be up on my feet again.  Please tell Terri that she did a great job!  Thank you.”~ Toni Cyan Brock  “I received the home study kit today, and I have to say how pleased I am with it. It is so professional and exceeded my expectations.” ~ Peta Prior   “Terri – your kit is amazing!  I have generated $1800 in the past 2 weeks following your tips.  I can’t wait to continue following your tips.  Thanks!”                                                                                                 ~ Barbara Smalley  “So far I’ve started with two clients and have gained a lot of knowledge and have less fear.  Thanks for laying all the information out there so I don’t have to read tons of books, search websites and take a zillion teleclasses. This is quick, easy and fast.  And it works for me!”                                                                                                 ~ John Hadley  “Terri Levine started her business and made it a huge success overnight. She knows more about creating a successful and profitable coaching business than anyone on the planet. If you want to begin coaching, have ever thought it might be right for you – Terri is the person to show you how to do it right and do it quick!”  

~ Nancy Marconi

  “Right after reviewing the kit, I got fired up. I used some of the tips and found 3 people who wanted me to coach them. I am now going full steam ahead. This kit sure got me moving.”  ~ Ray Cousins
 

 “Terri, just wanted to jot you a brief email to say thanks for the kit and that I’m telling all my buddies about it.  It was so worth the investment. I have listened to the CDs, read the materials and now feel prepared. Thanks so much… I know I am going to be successful right from the get-go because I have been taught by you.”                                                                                                 ~ Suzanne Paxton “I recently purchased your Deluxe Coaching Kit and I’m loving it!” ~ Patricia Robertson “I never take the time to write and say ‘great product’… and here I am.  Your kit is amazing!  I feel like I’ve really learned the coaching concepts and can grow a business from what I’ve learned.  I have 5 calls with potential business partners already. Thanks for the great kit.  I know if someone follows what you teach, they are guaranteed to have as much success as you do!” 

                                                                                                ~ Michael Ringoes

  “I have studied the kit for the past few nights and read the materials and listened to the CDs.  I already feel I’ve learned so much and the excitement I feel is worth it all already.”
                                                                                                ~ Tonia Stevenson  “The mass of information covered in the manual was unbelievable! I enjoyed the audio cassettes and videos the most. All of this combined with the 12 months coaching support and marketing critique from Terri Levine equals a package that really is great value for the money.”

~ Luke MacDonald  “Awesome Kit!!!  Thank you for creating it for the rest of us!”                                                                                                 ~ Marshall Collins    TERRI LEVINE, THE GURU OF COACHING ^SMPhone:  (877) 401-6165 / Fax:  (866) 766-6207

http://www.CoachInstitute.com

Marketing / Sales Process

1.      Create Awareness

2.      Develop Interest

3.      Provide Education

4.      Inspire Preference

5.      Close Sales
Marketing Mix (The eight Ps.)

1.      Package

2.      Product

3.      Price

4.      Premiums

5.      Promotion

6.      Physical distribution (Place)

7.      Publicity

8.      Personal selling

The Five Ws & H

1.      Who?

2.      What?

3.      When?

4.      Where?

5.      Why?

6.   & How?

What Makes A Person Want To Come Back To Your Site?  According to Arthur Andersen, the highly regarded online information company:

The ratings were based from 0 to 100% with the higher the percentage, the more important the issue.

Ease Of Use/Navigation:               74%   
Fast Download Time:                     65%
Regularly Updated Information: 58%
Quality Of Content:                        57%
Organization Of Content:              40%
Access To Customer Service:        40%
Quantity Of Content:                     30%
Search Engine At The Site:           25%
Front Page Layout:                       20%
Fun:                                                 19%
Look And Feel Of The Site:         18%
Inclusion Of Animated Graphics:9%

Interestingly, if your site is an online store, then the two most
important factors to your visitors are:

Easy Order Processing:     68%
Security Procedures:          65%

Also interesting is the apparent disappearance of the gender gap between the number of men and women online. Sixty-six percent of men report being online compared to 61 percent of women. In a similar survey conducted in 1998, men and women reported 56 percent and 42 percent respectively. However, both sexes are not necessarily engaged in the same types of online activities. In fact, more men than women are active in most online activities measured in this survey, including researching products, purchasing items, chatting and participating in auctions. In spite of this, there is no gender difference in the frequency of performing these online activities among those who are engaging in them.

So a balanced positioning in terms of design is required. Long copy is best.

Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.

People tell me the market conditions have changed.  I laugh.  I don’t pay attention to these things so they never have an impact on my business.  I remember years ago when I was in the art business and people told me the summer was slow… we were having $10k weeks (back in 1983) all summer long because I didn’t listen and I laughed.

What is the message?

Your attitude and what you focus on creates your experience.

My business is booming and none of my clients, family or friends are concerned about the “recession”… we choose not to put our focus on things like this and so we don’t experience them.

So, my recommendations for recssion are…

1.  Don’t notice it

2.  Continue to focus on what IS working

3.  Get a thick skin and walk away from negative people

4.  Don’t spend your time thinking or talking, reading, watching or hearing about what is wrong

 Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.

I realized the other day that coaching is really a pretty simple concept and not the big deal people like to make of it.  Coaches have a certain set of learned skills and comptencies that they practice until they are highly effective.  Then they simply show up with a client in person or on the phone, individually or with a group, and apply the skills.

Once you master the basic skills you can coach anyone about anything!

What I do find gets in the way for people is when they decide they’ll be a coach without any training and then they coach “accidentally” and have no skills or competencies so the clients don’t make progress and then they quit.

No more accidental coaching!

If you don’t have the skills learn them and stop the BS!

More about coaching skills along with free informational and tips at www.CoachInstitute.com.

 Terri Levine, The Guru of Coaching ®

How did over 4,000 people make six figures working 3 days a week?  Click here http://www.terrilevine.com/2005FTproducts.html#ft05manual to find out how you, too, can work less and MAKE MORE.